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The fall and rise of Maplin

Maplin History
Maplin Logo History

🎬 Maplin Electronics is the trading name of an online retailer of electronic goods in the United Kingdom and Ireland, using the brand of the former company Maplin Electronics Ltd., which operated from 1972 to 2018. The original Maplin company operated many retail shops and an extensive mail order service, online and by telephone, until 2018; in June 2017, there were 217 Maplin stores.

📉 On 28 February 2018, Maplin went into administration, placing 2,500 jobs at risk, and on 25 June 2018, all Maplin stores ceased trading.

🔁 The brand of Maplin was acquired by a new company, Maplin Online Ltd., on 31 May 2019, later renamed Digital First Retail Ltd., still trading as Maplin. The new company sold similar products to Maplin Electronics Ltd., using the Maplin Web site and trading name. No physical Maplin shops were opened, and obligations of Maplin Electronics Ltd., such as warranty support, were not assumed.

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